FOR IMMEDIATE RELEASE

Contact: Alexandra Jacoby
Phone: 800.285.4000.
Email: alexandra@usballoon.net

RINGING IN THE BALLOON NEW YEAR
The Balloon People (TBP) declare March 1st the Balloon New Year

Brooklyn, NY - March 1, 2006 -- Celebrating with an easy-to-use, 592-page catalog, packed with innovative product, all the popular licenses, and everything a balloon retailer needs to inflate, display and sell balloons, The Balloon People (TBP) - that's U.S. Balloon Co.—declare March 1st the Balloon New Year.

With January through mid-February devoted to Valentine's Day, the biggest balloon-selling day of the year, March 1st is indeed the day to kick off everyday 2006.

The Balloon People (TBP) invite retailers nationwide to take part in the Balloon New Year festivities, which include:

free freight on all orders*

same-day shipping for orders completed by 5PM EST*

2-day delivery coast-to-coast (a standard service!)*

the largest balloon catalog ever

    – a new, simplified format
    – detailed descriptions of product lines
    – with Spring and Summer included

merchandising programs for all classes of trade

Details on all of the above are available in the March-August 2006 catalog.

This year, U.S. Balloon Co. also celebrates its 25th anniversary in the balloon business. The Balloon People (TBP) wish to express their appreciation for their loyal and supportive customer base—and renew their commitment to growing your business.

* There is some fine print, relating to handling fees on especially small orders, and regarding exceptions to shipping policies. See the March-August catalog or www.usballoon.com for details.

For further information, contact Alexandra Jacoby at 718.759.3747 or at alexandra@usballoon.net

U.S. Balloon Co. is the largest nationwide distributor of balloons. Offering thousands of balloon designs, first with license releases and balloon innovations, The Balloon People (TBP) are knowledgeable, caring and enthusiastic about balloons.