Letter from Michael Isaacs, President & CEO,
U.S. Balloon Co.

Innovative planning, implementing new technology, creating new insights from customer input – that’s our strategy for 2010.

Our plan to grow through operational excellence and to remain the low-cost provider of balloon products and services remains the strategy for 2010. We continue to reduce costs while improving services. It’s not a contradiction. As our customer satisfaction improves, our internal operating expenses decline!

We’ve started a blog called U.S. Balloon “noodle” factory. That’s “noodle” as in brainstorming visionary innovation and relentless cost-cutting. Our greatest inspiration is you, the customer: the reason we exist and the source of continuous improvement. Please visit the blog often – we want to collaborate. Let us know how we can improve our business so we can improve your business (see page 4 for more about the "Noodle" Factory).

Throughout this fabulous 2010 Everyday Balloon Buyers Guide you will see excerpts from an independent market study that surveyed customer as well as former customers. The feedback that we were Faster, Better, Cheaper came as no surprise. Our nicer, dedicated, caring customer service team came in as #1. Thanks to all of the many people at U.S. Balloon company that make this experience possible.

So, once again, for the thirty-first year, we thank you for your continued support, your dedication to the balloon business and for the confidence you place in us.

We’re with you during these trying economic times. If you have difficulties, don’t just disappear – discuss your situation with us and we’ll do our best to help you. We are committed to grow our business and yours. 2010 represents an opportunity to succeed.

Best regards,

Michael Isaacs President & CEO U.S. Balloon Co.

Archived Letters
Letter 2009/2010
Letter 2008/2009
Letter 2007/2008